Consumer Advocates Reject Utah Legislation as Model for AI Policy

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Consumer Advocates Reject Utah Legislation as Model for AI Policy

Article Published May 6, 2025

This article originally appeared on Inside AI Policy on May 6, 2025.

By Mariam Baksh

Legislation set to take effect in Utah this week has been touted by industry-aligned groups as a model for Congress to govern artificial intelligence, but consumer advocates say the coming updated policy is even more permissive than its original and that adoption of its provisions would likely lead to more harm than good.

“[SB 226] should not in any way be a model for federal or other state AI legislation,” Ben Winters, director of AI and data privacy for the Consumer Federation of America, told Inside AI Policy.

Winters was referring to legislation which, starting May 7, will narrow the scope of disclosure requirements currently in force for companies providing artificial intelligence services to residents of Utah.

“Regulation mitigation” provisions described by the bill’s proponents as a way to balance innovation and consumer protection have generated support from centrist think tanks like the Aspen Policy Institute, researchers from which are recommending greater transparency and consistency to improve public trust in its implementation.

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Consumer Advocates Reject Utah Legislation as Model for AI Policy

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